Amazon Is Launching Exclusive Beauty Products for Prime Day — But There's a Catch

We're just about a week away from the official Amazon Prime Day kick-off on July 16th at 3 p.m. ET. But should you be feeling too impatient to wait and see what beauty goods will be up for grabs at a fraction of the cost, allow us to remind you that Prime Day Launch deals now exist, and Amazon has already announced some of those exclusive new products.

To build up the very real hype, the mega-retail site is introducing new products exclusively for Prime members ahead of the big day for a limited time only. Four brands are featured in this year's beauty category so far, including Tarte and the more under-the-radar K-beauty brand Peripera, each touting an all-new product with the promise of a good deal and free two-day shipping. It's actually as good as it sounds, we promise.

For more details on all four Prime Day launches, keep scrolling and remember that this is only the beginning.

Tarte Prime Pretties Color Collection

This sweet mini-set from Tarte includes just about everything you could need to throw in your purse, including a glossy lip paint, eyeliner, and mascara. Each product is travel-sized, vegan, and has got you covered when you need to touch up on-the-go.

Cosrx Balancium Comfort Ceramide Cream

This hypoallergenic facial moisturizer from Cosrx soothes irritated skin while protecting the skin barrier and minimizing skin-related stressors. It's rich but feels super lightweight on your skin, so if you need a mid-summer switch-up in your skin-care routine, look no further.

Peripera Ink The Velvet Lip Set

It's all in the name. This set comes with three heavily-pigmented lip stains and a special remover that goes on velvety smooth but dries matte and lasts all day long. Shades include a classic cherry red, a peachy coral, and an orangey red, so they're perfect for all seasons.

No B.S. Charcoal Peel-Off Mask

Technically this charcoal peel-off mask isn't totally new, but it hasn't been around for too long and it's already getting some serious praise. Promising to be completely pain-free, activated charcoal acts like a magnet to draw out gunk from pores to minimize their appearance while ingredients like squalene, soothe and hydrate the skin.

It goes without saying that we'll be keeping you updated with any and all Prime Day news, so be sure to be checking back! It's the one of the best — and biggest —sales of the year, after all.

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