This Is Officially The Best-Selling Primer At Priceline

A primer is a serious contender for makeup’s MVP. Not only does it nourish the skin, minimise pores and neutralise redness, it also keeps foundation looking A+ 24/7 (next lev complexion, come at us.) And given these ~magic~ multitasking abilities, we’re always on the hunt for the best in the biz.

Enter: LUMA beauty’s Liquid Light Illuminating Primer (aka, the top-selling primer at Priceline Pharmacy.) 

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A post shared by LUMA (@lumabeauty) on May 26, 2018 at 4:58pm PDT

It’s a sheer, water-based formula that contains light-diffusing particles and crushed pearl (coz radiance), vitamin A (to regenerate and protect) and vitamin E (for an extra moisture-boost.)

But the best part? It retails for just $29.95.

Next-level glow goals ✨✨ @tiggy_ridgway wears our Liquid Light Illuminating Primer and On The Glow Highlighter in Cashmere Casbah ✨✨ #makeup by @helenshields1177

A post shared by LUMA (@lumabeauty) on Jun 17, 2018 at 1:33am PDT

So if dewy, glowy goddess-worthy skin is your thing, Get your mitts on this (just trust us). 

Shop it here.

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